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NCAA ILLUSTRATION & SPONSORSHIP

• OVERVIEW

Asset production for 160+ NCAA partner sponsorship placements for the 2023, 2024, and 2025 seasons. Designed for a range of placements, including in-venue digital/ LEDs, digital billboards and web banners, and custom-illustrated branding for major NCAA events.

Challenged with differentiating the brand among competitors, while maintaining consistency across placements and incorporating partner team IP, we implemented strategic messaging, team colors, and localization to create authentic placements that could be executed effectively and efficiently at scale.

Client

NCAA

Date

Fall 2024

Services

Sponsorship Placement

In-Venue Digital & LED

Web & Banner Ads

Illustration

In-Product Assets

• SPONSORSHIP

IN-VENUE DISPLAY

In-Venue Digital LED and print placements focused on building brand recognition as the official ticketing partner of the university through co-branded lockups, localized copy, and leaning on team colors.

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With a range of sponsorship placements from LEDs, banners, jumbo trons, score bugs, and print, assets were strategically designed across venues and teams to create consistency while optimizing opportunity for brand recognition.

Services

Sponsorship

Digital Display

Lockup & Localization

Date

Fall 2023, 2024

Alabama_01.JPG
Alabama_02.JPG
Alabama_03.jpg
Georgia Gymnastics Portal LED-Compressed.png
Texas Football Goal Post.jpg
Texas 5.JPG
Purdue 1.JPG
SeatGeek-Static SVB_Game 1.jpg
AGH_2893.JPG
AGH_2765.JPG
Florida State Basketball Courtside & Tunnel LED.JPG
Texas Basketball Videoboard.JPG
IMG_7164 (1).JPG
Texas A&M Baseball Home Plate LED (2).JPG
Oregon State Baseball Outfield Wall Sign.JPG
Oregon State Field Level End Zone Signage.JPG
Michigan Football FanConnect TV.JPG
BYU Endzone LED (1) .jpg
240829_SRS_WAKEFB_NCA&T-411.jpg

• SPONSORSHIP

WEB & BANNER ADS

Designed for digital sponsorship placement on mobile and web, digital ads were challenged to create brand recognition and build authenticity with the partnership.

Web and banner ads leaned on strategic messaging, partner lockups, and team colors to establish authenticity and communicate the official sponsorship.

Services

Digital Design

Sponsorship

Illustration

Date

Fall 2023-2024

NCAA-Digital-Display.gif

• MAJOR EVENT ILLUSTRATION & BRANDING

2024 COLLEGE
FOOTBALL PLAYOFFS

Custom major event branding for the 2023 and 2024 college football playoffs created for responsive placement in product and landing pages.

Challenged with designing performer images that communicated consistency and authenticity for in-product use while avoiding IP rights, creative leaned into the custom lockup treatments that relied on illustration and type to create consistent imagery.

Services

Illustration

Major Event Branding

In-Product Asset Design

Date

Fall 2023-2024

CFB Artwork - Application.png
Capital One Orange Bowl.png
Chic-fil-a Peach Bowl.png
National Championship.png
College Football Bowl Games.png
Rose Bowl.png
Allstate Sugar Bowl.png
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