Nikki Ogorek
PEOPLE TEAM
• OVERVIEW
Custom illustrations and branding created for multiple company-wide events, including Annual Performance Reviews, team merch for Employee Resource Groups, and Hackathons.
Each project explores a unique theme refined to recognizeably feel like SeatGeek. For internal use only, designs were able to lean more into the brand's secondary color palettes and explore a more playful approach to bring community and company cheer to a digital workspace.
Client
In-house
Date
Fall 2022-2025
Services
Illustration
Brand Design
Digital Assets
• SPONSORSHIP
PEOPLE TEAM & MANAGEMENT
Custom illustrations of company beliefs and values for internal presentations, performance reviews, and goal setting. Illustrations were scaled for digital placements for company-wide meetings, presentations, Slack emojis, and printed stickers.
Services
Brand Design
Illustration
Digital Design
Animated Graphics
"Core Competency" Stickers for internal performance review and goals.
"Core Value" Stickers for internal performance review and goals. Seventh "LFGrow" illustration added to pre-existing family.
• SPONSORSHIP
DALE EMPLOYEE
RESOURCE GROUP
Internal branding created for the Development and Advocacy for LatinX Employees (DALE) Employee Resource Group in honor of Hispanic Heritage Month.
Illustrations include the internal company mascot "cheers-ing" in celebration, and symbolism of Día de Muertos, Papel Picado, and Concha Cookies. Produced for print on shirts, stickers, coffee mugs, and more, the illustrations were also used on event invitations, agendas, and Slack emojis.
Services
Illustration
Brand Design
Digital Assets
Printed Merch
Date
Fall 2023 - 2024
Team merch designed for the Department and Advocacy for LatinX Employees (DALE) Employee Resource Group.
• SPONSORSHIP
HACKATHON 32
Internal branding created for the 32nd company-wide Hackathon. As a nod to ticketing live events, the theme "Live in the Fast Lane" explores F1-style racing elements. Including a custom illustration of a SeatGeek race car, crossed racing flags, and repeating checkered patterns, the branding was brought to life printed on shirts and stickers. Digital branding for the event also included invitations, agendas, awards and Slack emojis.
Services
Illustration
Brand Design
Digital Assets
Printed Merch
Date
Fall 2022
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Event branding and team merch designed for 32nd Hackathon, Live in the Fast Lane.
• SPONSORSHIP
HACKATHON 33
Internal branding created for the 33rd company-wide Hackathon. With the event falling around Earth Day, the theme "Project Planet" explores recycled textures and patterns, elemental imagery, and organically sourced swag.
A custom family of elemental characters was created to personify Earth's most prized possessions and renewable energy sources.
Services
Illustration
Brand Design
Digital Assets
Printed Merch
Date
Fall 2022
Event branding and team merch designed for 33rd Hackathon, Project Planet.
• SPONSORSHIP
RUFUS
Internal company Mascot, Rufus, got an illustrated makeover to celebrate different team events and celebrations. From "HallowQueen" costumes for the LGBTQ+ Employee Resource Group, Doctor Rufus from "Hack to the Future", and even Captain Rufus to celebrate the completion of new software training, Rufus is sure to bring cheer to internal communications via custom emojis, awards, and presentations.
Services
Illustration
Brand Design
Digital Design
Date
Fall 2022
